Sustainability Square
A place for thought leadership, SME-specific news and sustainability information sharing.
Mint Condition: How Evolving Tastes Reflect Sustainability’s Role in Consumer Choices
Discover how a shift in consumer tastes reflects the growing role of sustainability in purchasing decisions. From personal experiences with mint tea to broader market trends, this blog examines the risks for companies not adapting to sustainable practices and the opportunities for those who do. It highlights the importance of understanding and responding to these changes, as consumer preferences evolve due to climate-related impacts.